Expand your business into new markets.

I’m Andrey Chernyshev, a CPO-level product strategist and transformation consultant.
I help businesses win new audiences by deeply understanding the market, crafting clear positioning, and building products that deliver it.

Photo of a person 1

Background

  • Mighty Buildings logo
  • ManyChat logo
  • ISpring logo
  • Intently logo
  • Invision logo
  • Yandex logo
  • Apple logo
  • Virgin logo
  • Partner logo

Public Cases

Photo of a person 2 Photo of a person 2

Grew new-product revenue by 2.5×

Launched new products and led a product transformation at a leading, fast-growing financial consulting company.

Key results:

  • Delivered 2.5× total revenue growth across the product portfolio I owned
  • Increased average deal size by 151% and conversion by 120% for a key product
  • Relaunched a product to move upmarket, boosting conversion by 1.9×
  • Validated a new business line, growing sales from $0 to 1M+ RUB/month in a pilot
  • Grew revenue of an upsell product by 675%
     
Photo of a person 3 Photo of a person 3

Completed the Y Combinator accelerator program.

 I helped the founding team successfully complete Y Combinator and close a fundraising round.

Key result: delivered $150K in pre-sales revenue in 1 month and secured a $3M post–Demo Day investment round from YC and participating funds.

Launched a new business line that reached $30k in revenue

 I led the team launching a new business line (metaverse marketing).

Key result:

Launched a service for brand promotion in metaverse environments, generating 30M RUB in revenue from its first sales campaign.

Photo of a person 4 Photo of a person 4

I led a transformation of an internal Sber product and delivered multi-fold growth.

 I led the transformation of a cluster of internal products and served as Acting Product Owner.

Key result:

The cluster’s flagship product (video conferencing) achieved multi-fold DAU growth and increased average session time per user by 300%.

My approach

  • 1

    Market and positioning first

    Most founders build the technology first and only then try to find a place in the market.

    I do it the other way around: I help you understand your idea’s market potential, validate positioning, and only then invest in building the product.

    • analyze the market and trends
    • define the target segments
    • test monetization

    Key outcome: first revenue as proof of demand.

    Step illustration
  • 2

    Customer experience over features.

    Your product or service should guide a customer from the very first touchpoint to the end of the journey — creating a valuable experience along the way. Once we define that customer experience, we can choose the right mechanisms to deliver it. That’s where your product, service, or offering is born.

    • map the customer journey from the first contact
    • define the responsibilities of teams and the product around that journey
    • build an analytics system to measure value and quality
       

    Key outcome: a sales funnel that clearly communicates value to the customer.

    Step illustration
  • 3

    Processes turn customer experience into revenue

    Most companies design processes that are convenient for employees — not processes that drive product growth.

    I help you rewire the company around a customer experience that is already proven to monetize.

    • identify gaps and systemic issues in your processes
    • fix the root causes (not just symptoms)
    • build a continuous improvement system

    Key outcome: a continuous improvement process that keeps the business compounding.

    Step illustration
Emoji icon 1f680.svg

Diagnostic

A free one-time call where we identify your business’s root constraint. You’ll see how a seemingly unrelated pile of problems forms a clear cause-and-effect system — until we reach the root issue. Fixing the root removes its downstream symptoms across the business.
Emoji cloud SVG Emoji sun SVG

Free

Free

  • ✓
    Identify self-reinforcing problem loops
  • ✓
    All issues in a clear cause-and-effect chain
  • ✓
    Opportunities for systemic improvement
Schedule a call

Formats & Pricing

  • Strategic consulting

    I join as a consultant and strengthen your execution and decision-making with my expertise — suggesting next moves, challenging assumptions, and helping you spot weak points in your strategy work.
    $
    1900
    $
    /year
    Strategy work becomes an integral part of your operating rhythm — and a source of focused, aligned actions for the whole team.
    • ✓
      Weekly goal recalibration
    • ✓
      Weekly execution planning
    • ✓
      Realtime methodological support
    • ✓
      Teaching strategic product leadership

  • Turnkey strategy

    I research how your market really works — its structure, driving forces, and windows of opportunity. Then I propose well-developed strategic options, moving from market insight to product decisions.
    $
    4390
    $
    /year
    I map your market’s structure and power dynamics, identify opportunity windows, and turn that into specific strategic choices — from market to product.
    • ✓
      Market analysis: structure, dynamics, and key players
    • ✓
      Market analysis: structure, trends, and competitive landscape
    • ✓
      Time-bound opportunity windows
    • ✓
      Strategic options and growth directions

  • Hands-on deep dive

    I work as an embedded team member and lead product management end-to-end, accountable for outcomes. I set up the process to manage positioning, metrics, and product development priorities.
    $
    6390
    $
    /year
    The result: product growth and a mature product operating system in your company
    • ✓
      P&L ownership
    • ✓
      Product strategy & management
    • ✓
      Product mindset & culture
    • ✓
      Upskilling the product team

Консалтинг

В этом формате мы работаем на двух еженедельных встречах. 

Одна посвящена разбору текущего положения бизнеса на рынке, анализу рынка и определению целей развития.
Я передаю вам собственную экспертизу, как в понимании рынка, так и в части методологии стратегического управления. На выходе мы получаем качественные цели в формате OKR, по текущему стратегическому направлению.

Вторая встреча посвящена пларированию конкретных действий вашей продуктовой команды. На вход подаем Цели и наработки с первой встречи, обсуждаем с командой и уточняем инициативы для достижения стратегических целей.

В результате вся команда обретает компетенцию в стратгировании и регулярно актуализирует как саму стратегию так и статус достижения целей. 

Мониторинг

Оставайтесь в контакте с рынком и получайте варианты стратегических решений.

Пока ваши конкуренты клепают новые функции и ищут кому бы их предложить, вы пользуетесь возможностями рынка. Я беру на себя регулярный мониторинг всего, что может быть важно для вас:

  • Динамика рыка и его структуры
  • Изменения восприятия вашего продукта аудиторией
  • Действия конкурентов
  • Изменения потребностей сегментов и спроса
  • Появление окон возможностей
  • Варианты действий для роста

Как только мы находим возможность, которой вы хотите воспользоваться, я прорабатываю для вас стратегический план ее реализации.

Built on Unicorn Platform
Russian 🇷🇺